Choosing website domains and social media usernames can cause heartburn for even the most web-savvy person. While this name selection isn’t quite as crucial as selecting a name for, say, your child, in the online world, it’s as close as you can get to that. There is no definitive One Size Fits All rule book…
Category Archives: Small Business
Instagram Web Profiles
Until now, Instagram has been an entirely app-based photo sharing and filtering tool. Third-party services like Statigram enabled some additional web-based functionality to your Instagram account, but brand usage was fairly limited in comparison to other, larger social media platforms. As an Instagram app user, you may have noticed this message this week. Steadily, Instagram is…
5 Rules for Blogging
A great blog is one that effectively grows your customer base, drives website traffic and sales, and positions you as an expert in your field. Oftentimes, the details can make all the difference between something being “OK” and “great”. Here are 5 habits of highly effective bloggers. 5 Rules for Better Blogging DO Publish new…
Adding a Header Image to your Twitter Profile
Twitter has greatly improved the ability to brand your business‘ Twitter Profile page with the addition of a header image. Twitter’s Header Image can be compared to Facebook’s cover photo, and provides individuals and brands alike another opportunity to present the “who”, “what”, “where” and “why” behind the handle. Adding a header image to your…
How to Use PayPal for your Small Business
PayPal is a service that allows people to send money and make payments without sharing financial information. The service allows the flexibility to pay with your bank account, credit card or PayPal account balance. Many customers use PayPal to pay for goods and services they purchase. However, small businesses can use PayPal to augment their…
Small Business Spotlight: California Footwear Co
The optimal social media strategy for one business may not be the best approach for your business. Our Small Business Spotlight series is an effort to demonstrate how various small businesses have used social media in a new or unique way. The small businesses we will highlight all bring something creative to the table to…
How Using Dlvr.It can Help your Small Business
Dlvr.It is a tool that helps you to “deliver” new posts from your blog’s feed to social media sites like Twitter, Facebook and LinkedIn. Fitting daily social media duties into the already overwhelmingly-long small business owner’s To Do list is tough. Increasing that difficultly level even more is the challenge faced by businesses that either don’t…
Eli | Rose Business Blog Writing Services
Blogging for your business is quickly becoming a marketing “Must” for all small business owners. Blogging showcases your expertise, gives your customers a reason to revisit your site and gives you new content to promote on Twitter, Facebook, LinkedIn, Pinterest and Google Plus. Blogging also helps with SEO since Google prefers new content, and each new blog post…
Publishing your First Post: Building a Business Blog, Part IV
Once you’ve identified your reader type, decided on the level and type of content you are comfortable sharing and have implemented the various features and functionality to your new business blog, it’s time to publish your first post. Business Blog Writing Tips Consider how much time you can regularly devote to writing blog posts Posting daily…
5 Facebook Fan Page Timeline Changes: March 2012
Facebook fan pages now have the same timeline look and layout that rolled out to all personal profiles a few months back. This post will highlight many of the new features and functionality so you can understand the changes taking place to your fan page and make the most of them for your business. 5…
