On Google Plus, you can have multiple Page Managers but only 1 Page Owner. Whomever created the Google Plus page will be its first Owner, but there are reasons why ownership may need to be turned over as time goes by, including the desire to have a different email address connected as the Owner of…
Category Archives: Social Media
How Morning Radio Can Help you with Social Media
While I drive my kids to school in the morning, I listen to 1 of 2 popular Memphis radio stations. Because we are typically in the car during the same window of time Monday through Friday, I hear the same parts of these 2 morning shows. Both stations run a bit where they pose a…
What is Snapchat?
You may have heard the recent buzz around the newest social media platform, Snapchat. Snapchat is an app that allows you to send real time messages to friends. You can send both photos and text. I bet you’re thinking: so what? The big “so what” is that these messages disappear in ten seconds or less. Snapchat…
LinkedIn Professional Profile Changes: Spring 2013
Spring 2013 has been an exciting time for LinkedIn and its most loyal users. Major profile changes have occurred, drastically altering LinkedIn’s look, features and functionality. As one of the major players in the social space, these changes prove that LinkedIn aims to stay current and relevant with the web’s most savvy. LinkedIn Tagging Those…
Facebook Mobile Changes: April 2013
Around 50% of Facebook use is now via mobile phones. A percentage that significant means small business owners and fan page admins need to be very aware of how their fan pages look on a smart phone, and consider the differences between how users consume Facebook updates on their computers vs their phones. New Facebook…
In Social Media, Adhere to Principle, Not Fads
In matters of principle, stand like a rock; in matters of taste, swim with the current. – Thomas Jefferson Social media has plenty of fads and trends that quickly inspire people to jump on board. For instance, look how quickly people started posting links to their articles in the comments of their own threads. Some…
Why Social Media Can Cost You in a BIG Way
Social media is… current. fun. moves fast. public. connects people across the globe. provides businesses and people another medium in which to communicate, market and promote. forever. That last point may be the most crucial of all, and something to always, ALWAYS keep in mind. Chances are, if you are active on a site like…
How to pick the right social media platforms for your business
It is hard to be everywhere at once. It’s also hard to do things to the best of your ability when you’re stretched so thin that you can’t remember if you’ve accomplished everything on your To Do list. So, it may make sense for your business to decide which particular social media platforms are best…
5 Things NOT To Do When Getting Started on Social Media
While speaking about social media and business to a crowd of retailers at a national expo in January, one of the attendees raised her hand and asked what advice I had for a small business owner who was about to “go social” for her business. At the time, I gave her my top 3 tips….
8 Things You Should be Doing on Pinterest Right Now
With over 11 million users, Pinterest has rightfully earned its spot at the top of the social media class. If you are one of those 11 million people who spend, on average, 98 minutes on pinning to your heart’s content, you might as well make the most of your efforts, right? Here are 8 Pinterest…
