There are lots of people who can’t hear the word “analytics” without experiencing a rise in blood pressure. Analytics are a common element of working and building your business online, but we’ve found that many small business owners either don’t have the time to intensely track stats or don’t have the inclination to do so….
Tag Archive: Analytics
What you Need to Know about Facebook Insights
Facebook has made some recent changes to the information they report on each of your posts. While the release of these stats has led to some controversy about whether Facebook has started only showing fans your posts if you pay (they haven’t), the new statistics are by and large a boon to Facebook fan page…
Google Analytics Social Reports
Along with 8 key blog analytics to know, another valuable piece of knowledge gleaned from your analytics is what affect social media has on your site traffic. Google Analytics has made it very easy to see just that with its Social reports. In the left sidebar within your Google Analytics account, navigate to Traffic Sources…
8 Blog Statistics to Know
Delving into your Google Analytics can be daunting and confusing. It’s a phenomenal tool and incredibly accurate, but what if you’re only trying to understand the basics of your blog analytics? Here are 8 important blog statistics to know so you gain a basic handle on your blog’s traffic. 8 Blog Statistics to Know Visitors -…
How to Use Google Plus Ripples
One major lure of social media is its potential to make something fantastic that you created, go viral. While there’s no magic formula to produce the next viral sensation, we do have ways to learn about how our content socially spreads. On Twitter, you can see the number of retweets. On Facebook, you can count…
Adding Google Analytics to your WordPress Website
Installing analytics tracking scripts on your WordPress website is the best way to learn as much as you possibly can about your site’s visitors. Analytics can tell you where your visits are coming from, how those visitors are finding your website, how long visitors stay on your site, what pages they viewed during their visit…
E.R. Recommends: Google In-Page Analytics
In a previous E.R. Recommends, we featured a post by Amanda Austin on the new version of Google Analytics and its real-time analytics feature. Building off that, today’s “recommended” post isn’t a post but a specific feature in Google Analytics. Google In-Page Analytics Under the “Standard Reporting” tab, look for Content in the left sidebar,…
The Fear of All Sums
The results are in. We The People stink at math. Which should surprise no one… we’ve been pretty consistent about it for the past couple decades. What is surprising, at least to me, is that in spite of our math struggles, we’re still so numbers-oriented. This year alone… Hollywood invented a new unit of time,…
E.R. Recommends: Google Analytics, Real-Time
Amanda, who is one of the social media specialists here at Eli | Rose Social Media, recently wrote a post for her personal blog about enabling the new real-time feature in the Google Analytics and the benefits of doing so. If you are a Google Analytics user, we suggest stopping by It’s Blogworthy to read more. Related…
Bounce Rate: What is it and How to Improve Yours
One of the more popular metrics tracked with most any analytics program is a site’s bounce rate. “The lower, the better” is the general mantra you hear, though what’s “good” for your website has more to do with the nature of your content and your visitor type. What is Bounce Rate? Bounce rate is typically…
