We all know which business are inherently “sexy”: web design, coffee shops, movies, interior decorators and the like seem to have a monopoly on interesting content. How in the world are “boring” businesses, like accountants, lawyers, contractors and others supposed to compete in the flashy social world? It’s actually surprisingly easy. Here are a few…
Tag Archive: Business Blogging
9 Things to Check before Publishing your Blog Post
Blogging is so much more than just typing up your thoughts on an issue and clicking the “Publish” button. One way to make the most of your blogging efforts is to consistently apply your SEO skills along with consistently tagging and categorizing each new blog post. Below is a list of 9 points to be…
Why Your Website is Only Part of your SEO Strategy
It’s a great time to be a small business! Websites are easier and more affordable to set up than every before. Social media has greatly leveled the playing field between big business and small. Search engine optimization allows the independent, local shops the chance to be ranked at the top of search results with all…
The Grammar Police and your Blog
Many people believe that social media and blogging are places that one can loosen up and use more casual language than you might with traditional advertising and marketing tasks. However, this does not mean you can ignore grammar and its impact on your audience. Using more casual, conversational language means you can be more open…
5 Rules for Blogging
A great blog is one that effectively grows your customer base, drives website traffic and sales, and positions you as an expert in your field. Oftentimes, the details can make all the difference between something being “OK” and “great”. Here are 5 habits of highly effective bloggers. 5 Rules for Better Blogging DO Publish new…
Pinwords Image Creation Tool
The use of images is critical in social media engagement and business blogging. If including attribution and a link back is possible, a great photo source option is Creative Commons. When searching for an image for a Facebook status update, an attribution- and royalty-free website like MorgueFile.com is a “must visit”. But if you can’t…
The Value of Guest Blogging
Whether your blog is new or has long been established, one of the best ways to grow your readership and authority is guest blogging. Guest blogging is defined as writing a post that appears on another blog, website or online magazine. What truly is the value of guest blogging and how do you decide if…
How to Use your Business Blog to Showcase your Expertise
As you’ve no doubt heard, creating a business blog can have any number of benefits for your company. In addition to helping create a stronger Internet presence for your brand, a business blog can help you establish yourself as a subject matter expert. However, it can be hard to decide how you actually do those…
5 Business Blog Post Content Ideas
The challenge of blogging for your business might not be understanding the benefits of a business blog nor finding the time to do it. Your hesitation to get started might come down to generating ideas for content for your business blog. Our article that lists 19 blog post ideas mainly covers different types of blog post styles and formats….
Writing Tips for Non-Writers
In today’s business world, it is important to be able to communicate well even if you are not a writer by trade. In order to establish yourself as an expert you need to be able to communicate clearly in writing whether it is through email, blog posts or research papers. You don’t need to have a…
