Your Curated Awesome for 2.14.14

small-business-social-media-consultingHappy Valentine’s Day!

The one day of the year that *published* public displays of love and affection are either wonderfully appreciated or intensely loathed.

We are schmoopie-free in our little corner of the universe, so let’s get rolling with some must read content!

Free Beer at the Daycare An important lesson in why website traffic just for the sake of traffic is very, very bad idea.

How to Use Psychographics in your Marketing Being the consumer behavior nerd that I am, I can’t help but get excited with an article about psychographics. Not often discussed, but deeply valuable, psychographics help you to learn more about what makes your customers tick.

Best WordPress Plugins The social media experts weigh in on their faves. We took one of the popular recommendations and changed out our social media sharing plugin.

You Are What You Tweet This PDF examines the 9 Illinois law schools and their use of Twitter, including Follower count, how many different feeds per school, and who seems to be making it work the most.

How a Small Family Business Pulled Off one of the Greatest Successes in YouTube History Kudos to Stephen Cronk for his vision, determination, and dedication to producing – literally – hundreds of videos for his content marketing strategy. Who knew that a shoe is what would elevate him to the next level?

 

1 Comment

  1. Rachel

    I love that I saw the wine video and now have read the story of the business behind it! Great info, as always.

    Reply

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