The Our Story section is located prominently on the right side of your Facebook Business Page (when viewing on desktop), just beneath your cover photo, or beneath your Community section (where your Like count is shown) when viewing on mobile. In late September 2018, Facebook also added this section to the center feed of your Facebook Page. This section added to Facebook Business Pages allows Page Owners the opportunity to share another photo plus a more personal glimpse into their business. Before you’ve set up your Story, Facebook auto-inserts an image that has been previously uploaded to your Page plus the beginning of the text included in your About or Long Description area as a placeholder.
Create your Facebook Business Page Story
Click on the blue “+ Finish your story to tell more people about your business” link to edit your Facebook Business Story.
If you’ve ever used Facebook Notes, the Our Story edit view will look very familiar to you. In this view, you can select a new photo to upload, give your “Our Story” a new title, and add/edit new text.
Post updated Summer 2018: The original recommended dimensions for a Facebook Note cover image were 1200 x 445 pixels. However, more recently Page Admins who were either creating their Story for the first time, or swapping out the cover photo for a new one, noticed that Facebook has begun left-justifying the placement of the cover photo when it’s viewed from your Page (before you click to read the Story in full). If you’ve had your image uploaded for some time and it’s always looked centered when viewing your Our Story section without clicking on it, you’ll be all set until you swap out your current image for a new one. For those who need to work with this updated left-justified placement, we recommend trying to crop the left and right sides of the photo you want to use (this has been successful for multiple folks we’ve helped). A reader who had luck cropping the left and right sides of her image suggested trying the size of: 880 x 445.
As you start adding or editing text, you’ll see that you have some basic word processing features like H1, H2, bullets, quote block, HTML editing, and adding an image or link.
When you have it looking how you want, click the blue Publish button at the bottom right corner.
Once you’ve published your Facebook Story, you’ll see that the new Our Story section replaces the text that used to be in the Long Description area of your Business Page. Other sections such as About and Company Overview remain the same.
You can edit your Story or change the image at any time.
If you’ve already written about your business’ story on your website or blog, you might find it easiest to copy and paste some of the text you already have on your website, into this section.
Facebook Our Story Moves Center Stage
In late September 2018, Facebook made a change that places your Our Story in the center column of your Facebook Page in addition to positioning it on the right (on desktop). This is a helpful change for Page owners who wanted their Facebook Story more easily seen and in a more prominent position.
At this time, you cannot move or hide this center column placement of your Story. I attempted to modify my Page template to see if you can adjust where or if this appears in the center of your Page, but even with changing the order of your tabs, this section remains at the top of your Page.