by LizJostes | Jul 9, 2018 | Our Awesome Content, Social Media
If you haven’t poked around your Facebook Business Page’s Messaging settings for a while, you may be in for a pleasant surprise! The power of Facebook Messenger isn’t new, but the growth of Messenger for businesses has primarily been rooted in 3rd...
by LizJostes | Jun 25, 2018 | Our Awesome Content, Small Business
Two facets of a strong small business online marketing strategy are paid online ads and organic search ranking efforts. Your paid online advertising may include one or more of the following: Google ads, Facebook ads, Twitter ads, LinkedIn ads, Instagram ads, Pinterest...
by LizJostes | Jun 18, 2018 | Our Awesome Content, Social Media
If you are looking for a social media platform that provides several ways to engage with other users, LinkedIn Profiles top that list. Often seen as the underdog in the social media world, LinkedIn Profiles offer a powerful way to proactively stay top of mind with...
by LizJostes | Jun 11, 2018 | Our Awesome Content, Small Business
A significant part of developing and implementing your SEO strategy for your website involves performing keyword research. Keyword research is a necessary step in your SEO work because it provides you with the information you need to develop each website page’s...
by LizJostes | Jun 4, 2018 | Our Awesome Content, Social Media
We need to have a heart to heart. This social media thing is getting a bit out of control. You’ll find lists and lists from “experts” about everything you “must” do or know or learn or use in [insert year] if you want to be successful....
by The E R Team | May 28, 2018 | Our Awesome Content, Services
Facebook advertising is a self-service online ads tool. As long as you manage a Facebook Business Page and have a credit card, you can take advantage of Facebook’s extensive targeting options and ad types to run effective Facebook ads for your business....
by LizJostes | May 21, 2018 | Our Awesome Content, Small Business
As the official start of GDPR loomed, WordPress rolled out an update designed to assist website admins in preparing and publishing a privacy page for their websites. After you installed the update on your WordPress sight, you were prompted via pop-up to visit Settings...
by LizJostes | May 14, 2018 | Our Awesome Content, Small Business, Social Media
Once you’ve made the decision that outsourcing your social media is the best fit for your needs, the next step is to prepare to work with a social media consultant. Just like with any vendor, there are certain things you as the business owner need to be prepared...
by LizJostes | May 7, 2018 | Our Awesome Content, Social Media
If you know how important Google My Business is to your business’ search engine presence and want to benefit from features like publishing Google Posts, you’ll want to claim any and all existing (brick and mortar) store locations that you have for your...
by LizJostes | Apr 30, 2018 | Our Awesome Content, Social Media
LinkedIn has significantly improved its advertising functionality with the introduction of a LinkedIn remarketing pixel, called a LinkedIn Insight Tag. Once you’ve created and added the retargeting pixel to your website, the next step is to create a LinkedIn...
