by LizJostes | Jun 12, 2017 | Our Awesome Content, Tools/Apps
The lesser known (and lesser utilized) cousin of Google Analytics is Google Webmaster Tools. A free data and insight tool, integrating Webmaster Tools with your Google Analytics is necessary to gather some of the data and reports available in your Google Analytics...
by LizJostes | Jun 5, 2017 | Our Awesome Content, Tools/Apps
Having one or more ‘Thank You’ pages on your website can be useful for your data collection purposes as well as customer service reasons. A ‘Thank You’ page is typically used after a customer or potential customer completes some type of...
by LizJostes | May 29, 2017 | Our Awesome Content, Social Media
Real estate is one of my most favorite verticals to work in. Granted, HGTV is the *only* TV channel that I watch, but I genuinely feel like it’s an exciting time to be using social media to sell real estate. I work with home builders as well as real estate...
by LizJostes | May 22, 2017 | Our Awesome Content, Social Media
There are some small business owners and entrepreneurs who have built a community around their brand by using a Facebook Group. The purposes of their Group varies, from sharing promotions, new product releases and special events with their preferred customers to...
by LizJostes | May 15, 2017 | Our Awesome Content, Social Media
You’re publishing videos on Facebook – hooray! Video is currently all the rage, and Facebook Live as well as direct-uploaded video files are favorites in the Facebook algorithm. What I’m about to write may seem counterintuitive given the popularity...
by LizJostes | May 8, 2017 | Our Awesome Content, Social Media
Pretty much across the (social media) board, the first thing that catches your eye about any type of social media post is the image that’s being used. Obviously, images are necessities for social sites like Instagram and Pinterest, but it’s even been...
by LizJostes | May 1, 2017 | Our Awesome Content, Social Media
If video is part of your social media content plan (and it should be!), you’re in luck because Facebook lets you build custom audiences of people who viewed your videos. You can create audiences of viewers from whichever videos you want, and of people who viewed...
by TomLogue | Apr 26, 2017 | Our Awesome Content, Small Business
On Monday, April 17, 2017, Memphis Grizzlies coach David Fizdale unleashed a press conference rant that became an instant classic. Coming off a playoff game loss to the San Antonio Spurs, Fizdale criticized the referees (an act that resulted in a $30,000 fine) for...
by LizJostes | Apr 24, 2017 | Our Awesome Content, Tools/Apps
I’ve personally been on Instagram for many years, but only recently decided to start an account for Eli Rose. Since a significant part of any thorough Instagram strategy includes researching and using as many of the 30 hashtags you are given, now having a public...
by LizJostes | Apr 17, 2017 | Our Awesome Content, Social Media
Facebook has begun rolling out the ability to share your screen with 1 other guest when live on Facebook, to iOS users. Before this, inviting another Facebook user to join you – interview-style – on a Facebook Live broadcast required the use of a...
