by LizJostes | Mar 23, 2020 | Small Business, Social Media
Navigating through the unprecedented, globally-uncertain time that is the Coronavirus pandemic is complicated and difficult for large corporations. And for small businesses, those challenges, difficulty, and extreme uncertainty of how – and more importantly... 
by LizJostes | Mar 2, 2020 | Social Media
What do you mean by me needing to figure out what content I want to post on my small business’ social media accounts? How do I plan content? How much content do I need? Do I need to create all the content I post? What are the types of content I should post?... 
by LizJostes | Feb 24, 2020 | Small Business
One main factor in the organic search optimization of your website pages, blog posts, or online store listings is your keywords. Meaning, the keyword research, keyword phrases, and keyword usage in the on-page text of your site, blog, or online store. Over the years,... 
by LizJostes | Feb 10, 2020 | Small Business, Social Media
Is your social media strategy just so-so and you’re looking for ways to improve it? Or maybe you feel it’s moving along pretty well, but are ready to up-level your social media game? Once you’ve made sure that you aren’t committing these 4... 
by LizJostes | Jan 20, 2020 | Services, Small Business
A Google My Business listing gives your small business – and any type or size of business – its own dedicated and critical presence in Google search. When viewed from desktop, a Google My Business listing takes up the right third of the screen. A listing... 
by LizJostes | Jan 13, 2020 | Small Business, Social Media
You’re a small business owner with a couple social media accounts. You’ve asked your friends to follow your business accounts, and gotten some initial Likes. You hung up a sign on your front door with a Facebook logo and a “follow us!” message.... 
by LizJostes | Dec 30, 2019 | Social Media
The online world has its own set of vocabulary that can be a bit confusing to learn. As a small business owner, you’ve likely heard the term, “social media”, and know that platforms like Facebook and Twitter fall under the heading of social media.... 
by LizJostes | Dec 9, 2019 | Small Business, Social Media
Twitter is a community full of limitless possibilities. The social media platform closest to a real-time, in-person conversation, you can jump into and out of a (tweet) conversation with complete strangers with only a few taps on your keyboard. It was on Twitter where... 
by LizJostes | Nov 11, 2019 | Small Business
You could be launching a product line, relaunching a successful course you’ve created, or launching your brand new small business. No matter the type of launch you are preparing for, you’ll still need to create and gather up these 6 types of marketing... 
by LizJostes | Oct 28, 2019 | Blogging, Small Business
Each new blog post is a new piece of content to share on your social media profiles and in your email newsletters, another piece of content that demonstrates your expertise in your field, another link back to your site, and another chance to rank on a new, unique... 
