by LizJostes | Sep 17, 2018 | Our Awesome Content, Social Media
Online marketing may be new territory for you and your small business, but don’t be too quick to pass judgment on what it can do for you and how effective it can be in connecting with your ideal clients as well as driving sales. If you’ve jumped in and...
by The E R Team | Sep 10, 2018 | Our Awesome Content, Services
Step 1: Decide you are going to utilize social media as part of the online marketing mix for your small business. Step 2: Determine which social media platforms are best to use for your small business. Step 3: Create fully-optimized social media profiles for each...
by LizJostes | Sep 3, 2018 | Our Awesome Content, Social Media
When you hear, “Instagram”, does your head spin a little? If so, it’s understandable. For an app that started off simple as a way to share photos with friends, it’s developed into quite a deep platform. Additionally, many of the current...
by LizJostes | Aug 27, 2018 | Our Awesome Content, Social Media
You’ve created your social media profiles and you are ready to go! Now all you need is your content plan so you know what to post to those social media profiles. Why Original Content is Critical to Social Media Success There are different types of content...
by LizJostes | Aug 20, 2018 | Our Awesome Content, Small Business
Knowing where to even start with your marketing plan can feel like an incredibly overwhelming task for a small business owner. Long (long, long) gone are the days where you could open a business and then count solely on drive-by traffic and word of mouth to get your...
by LizJostes | Aug 13, 2018 | Our Awesome Content, Social Media
The launch of a new social media profile for your small business is always exciting! You may be launching your new social media profile because you are starting a new business, or because you have (finally) decided to utilize social media for your existing business,...
by LizJostes | Aug 6, 2018 | Our Awesome Content, Social Media
The users you follow on your social media platforms of choice will significantly impact the experience you have on each platform. After all, posts from the accounts you follow are what populate each social media platform’s feed (algorithms aside). Of course,...
by LizJostes | Jul 30, 2018 | Our Awesome Content, Small Business
When you get to talking about and implementing SEO tactics on your small business website, inevitably you’ll get to the part of the process where you research the best keyword phrases to use on your website pages and blog posts. The SEO keyword research step in...
by LizJostes | Jul 23, 2018 | Our Awesome Content, Services, Small Business
Step One: Get yourself a website for your small business. Step Two: Figure out if your website is doing all that it can for you. Having a website for your small business – or any business – is an absolute must. But simply having a website doesn’t...
by LizJostes | Jul 16, 2018 | Our Awesome Content, Social Media
Instagram, originally a simple photo sharing app, has grown in features far beyond where it started. Over time, we were introduced to app updates like video sharing, multi-photo posts, Instagram Live, Instagram Stories, Instagram Highlights and IGTV. What are...
