by LizJostes | Nov 12, 2018 | Our Awesome Content, Social Media
Let’s say you’ve given Facebook ads a try. And you’ve set up your Facebook pixel in order to gather your website visitors who are logged into Facebook while checking out your site, knowing you can advertise to them later. And you’ve created...
by LizJostes | Nov 5, 2018 | Our Awesome Content, Social Media
During late fall 2018, Google My Business began rolling out a Products Beta feature to some business listings. Accessed from the left-hand dashboard navigation, Products allows you to building Collection of products that you sell, to your Google My Business listing....
by LizJostes | Oct 29, 2018 | Our Awesome Content, Social Media
Pinterest began integration with other platforms with its rollout of a “claim” process of your YouTube channel, Etsy shop, and Instagram account. It’s been possible to claim your website for your Pinterest account for some time, and now you can also...
by LizJostes | Oct 22, 2018 | Our Awesome Content, Social Media
Developing a strategy for your small business’ Instagram account used to be far more straight forward: Take decent (or better) photos and videos, research your hashtags, post consistently, and engage with others on the platform. Enter: Instagram Stories Enter:...
by LizJostes | Oct 15, 2018 | Our Awesome Content, Social Media
Facebook Ads Manager is the perfect Facebook ads tool and interface for individuals and small to medium sized businesses who want to advertise on Facebook, and continue to manage their Facebook Page(s) when using Facebook as themselves. In contrast, Facebook Business...
by LizJostes | Oct 8, 2018 | Our Awesome Content, Social Media
Developing an online marketing strategy for your small business can feel a bit like a chicken vs egg scenario. There are a lot of decisions to make as you are first getting started, and many people are naturally drawn towards deciding what social media platforms and...
by The E R Team | Oct 1, 2018 | Services, Small Business
Social media, websites, online stores, blogging, email marketing…as if small business owners weren’t busy enough when the advent of the internet created new forms of marketing and advertising that they needed to add in to their regular marketing and...
by The E R Team | Sep 24, 2018 | Services, Social Media
It may be “just an app”, but establishing and growing an Instagram Business account that fully utilizes all of the available Instagram Business features is part-time job in and of itself. Instagram began with the much simpler set of tasks: wanting you to...
by LizJostes | Sep 17, 2018 | Our Awesome Content, Social Media
Online marketing may be new territory for you and your small business, but don’t be too quick to pass judgment on what it can do for you and how effective it can be in connecting with your ideal clients as well as driving sales. If you’ve jumped in and...
by The E R Team | Sep 10, 2018 | Our Awesome Content, Services
Step 1: Decide you are going to utilize social media as part of the online marketing mix for your small business. Step 2: Determine which social media platforms are best to use for your small business. Step 3: Create fully-optimized social media profiles for each...
