by LizJostes | May 18, 2020 | Small Business
Do you want to create content for your small business, but you feel like blogging or videos aren’t the right fit for you? Podcasting might be the answer you’ve been searching for. Podcasting has been steadily growing in popularity since more and more... 
by LizJostes | May 4, 2020 | Small Business
When it comes to discussing online reviews and ratings, and brand mentions that top the list of organic search results, small business owners often feel stressed and concerned. “I don’t want my small business on that site. Difficult customers could write... 
by LizJostes | Apr 27, 2020 | Small Business
Influencer marketing and partnering with bloggers might feel like marketing tactics that only big brands can use to promote their products or grow awareness of their event, launch, or cause. But the good news is that both of these marketing tactics are definitely... 
by LizJostes | Apr 20, 2020 | Small Business
Public relations is somewhat of an uncertain specialty for small business owners. Is it marketing or advertising? Is it buying media placements? Is it reputation or crisis management? That’s why I invited a colleague and friend, publicist Michelle Tripp of Hip... 
by LizJostes | Apr 18, 2020 | Small Business
If you are working to improve the SEO for your small business website and have sorted through fact vs fiction when it comes to keyword phrases, conducting keyword research, and implementing strong title tags, meta descriptions, and all of the other good SEO stuff on... 
by LizJostes | Mar 23, 2020 | Small Business, Social Media
Navigating through the unprecedented, globally-uncertain time that is the Coronavirus pandemic is complicated and difficult for large corporations. And for small businesses, those challenges, difficulty, and extreme uncertainty of how – and more importantly...
