by LizJostes | Dec 28, 2020 | Tools/Apps
Google Analytics is a free and comprehensive website analytics tool available to anyone with a website, regardless of what specific website platform/CMS you use for your small business site. On top of gathering website visitor data like how many unique visitors come... 
by LizJostes | Nov 13, 2017 | Tools/Apps
Since your website is the online version of a brick and mortar store, your website analytics is like keeping track of the number of people through your store. Yes, of course, you can track your sales, and even the mix of products (or services) that you sell the most... 
by LizJostes | Aug 21, 2017 | Our Awesome Content, Small Business
So, you’re ready to kick it up a notch with your online marketing efforts. You have a pretty good website. You’ve been posting to a few social media platforms. You have a pseudo-regular email campaign. You’ve created some videos and tried some... 
by LizJostes | Jul 17, 2017 | Our Awesome Content, Social Media
Do you already have an Instagram account for your business and have been debating about converting it to a business account? Either because you set up your Instagram account the “normal” way and didn’t realize there’s an alternate, business... 
by LizJostes | Apr 24, 2017 | Tools/Apps
I’ve personally been on Instagram for many years, but only recently decided to start an account for Eli Rose. Since a significant part of any thorough Instagram strategy includes researching and using as many of the 30 hashtags you are given, now having a public...
