by LizJostes | Jan 13, 2020 | Small Business, Social Media
You’re a small business owner with a couple social media accounts. You’ve asked your friends to follow your business accounts, and gotten some initial Likes. You hung up a sign on your front door with a Facebook logo and a “follow us!” message.... 
by LizJostes | Dec 30, 2019 | Social Media
The online world has its own set of vocabulary that can be a bit confusing to learn. As a small business owner, you’ve likely heard the term, “social media”, and know that platforms like Facebook and Twitter fall under the heading of social media.... 
by LizJostes | Oct 21, 2019 | Social Media
I have been recording videos for use on social media, for years. For me, very little prep is needed to record a video. I write down a few bullet points that I know I want to incorporate into my video content, then setup my recording area, and hit the button. My videos... 
by LizJostes | Jun 17, 2019 | Small Business
You’re a small business owner or independent professional who wants to incorporate video marketing as part of your overall marketing and advertising strategy, but aren’t sure how or where to get started with it. You might have heard about the popularity of... 
by LizJostes | Jun 10, 2019 | Small Business
There are many reasons why a small business might rebrand themselves in the marketplace. You might be expanding what you sell or you might be niching down. You might have developed a partnership with another business or even purchased another business and need to...
