by LizJostes | Feb 18, 2019 | Our Awesome Content, Social Media
Do you ever miss the days when Instagram was merely a (single) photo sharing app? You know, before businesses needed to think about videos, and Boomerangs, and Stories, and Lives, and stickers, and Highlights, and IGTV, and Reels, and gaining enough followers for the... 
by LizJostes | Feb 11, 2019 | Social Media
Developing a content calendar is by far one of the most significant steps in developing (and then executing) a strong, effective online marketing strategy. First, you’ll need to determine what content you commit to create, and second, you’ll decide what... 
by LizJostes | Feb 4, 2019 | Our Awesome Content, Social Media
Small businesses that have collected at least some customer reviews, either by directly asking customers to do so or being lucky enough that their customers proactively leave a review for them on a relevant social media platform or directory listing, might as well... 
by LizJostes | Jan 14, 2019 | Our Awesome Content, Social Media
Writing blog posts, recording videos, taking photos, emailing your customer lists…we all know that creating original content is a cornerstone of developing a strong online marketing strategy, but when – if ever – is it OK to take a break from... 
by LizJostes | Jan 7, 2019 | Our Awesome Content, Small Business
The first step in developing an online marketing strategy for your small business is to decide what content you will commit to create. Determining this is step one for your strategy because consistency is key to, well, just about everything, a completely-curated...
