To reap the largest reward from your Facebook fan page efforts, take a few minutes a day, (at least) a few times a week, to interact on Facebook as your brand. Below is a video that shows you where and how to take advantage of the functionalities built into the all Facebook fan pages.
Facebook fan page tips covered in this video:
- How to toggle between your personal profile and your fan page.
- How to see which Facebook users have “liked” your fan page.
- How to see which Facebook pages have added your fan page to their favorites.
- How to view updates from other fan pages.
- Commenting or liking a status update as your brand.
- How to “like” a page as your fan page.