PR 101 for Small Business Owners

PR 101 for Small Business Owners

Public relations is somewhat of an uncertain specialty for small business owners. Is it marketing or advertising? Is it buying media placements? Is it reputation or crisis management? That’s why I invited a colleague and friend, publicist Michelle Tripp of Hip...
9 Reasons Users Leave your Website Frustrated

9 Reasons Users Leave your Website Frustrated

You’re a small business owner who has all their online marketing essentials in order, including a website. You understand that your website is your online home base, and where all your other online marketing efforts are directed. But do you know how well your...
How to Get Started with Video Marketing

How to Get Started with Video Marketing

You’re a small business owner or independent professional who wants to incorporate video marketing as part of your overall marketing and advertising strategy, but aren’t sure how or where to get started with it. You might have heard about the popularity of...

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