by LizJostes | Jun 10, 2019 | Small Business
There are many reasons why a small business might rebrand themselves in the marketplace. You might be expanding what you sell or you might be niching down. You might have developed a partnership with another business or even purchased another business and need to...
by LizJostes | Feb 11, 2019 | Social Media
Developing a content calendar is by far one of the most significant steps in developing (and then executing) a strong, effective online marketing strategy. First, you’ll need to determine what content you commit to create, and second, you’ll decide what...
by LizJostes | Jan 7, 2019 | Our Awesome Content, Small Business
The first step in developing an online marketing strategy for your small business is to decide what content you will commit to create. Determining this is step one for your strategy because consistency is key to, well, just about everything, a completely-curated...
by The E R Team | Oct 1, 2018 | Services, Small Business
Social media, websites, online stores, blogging, email marketing, paid ads…as if small business owners weren’t busy enough when the advent of the internet created new forms of marketing and advertising that they needed to add in to their regular marketing...
by LizJostes | Jun 25, 2018 | Small Business
Two facets of a strong small business online marketing strategy are paid online ads and organic search ranking efforts. Your paid online advertising may include one or more of the following: Google ads, Facebook ads, Twitter ads, LinkedIn ads, Instagram ads, Pinterest...