Facebook Ad Targeting Options

Facebook Ad Targeting Options

One of the most common “ah-ha” moments clients have when we work on their Facebook ads are the many, many ways to target your Facebook ads when using Facebook’s Ads Manager. Without even digging into “next level” audience targeting using...
4 Facebook Ad Mistakes Small Business Owners Make

4 Facebook Ad Mistakes Small Business Owners Make

Facebook ads can have a tremendously-positive impact on your small business. From increasing brand awareness and the number of subscribers to your email list, to generating website traffic, to driving conversions and sales, Facebook ads are an incredibly powerful...
Facebook Custom Audiences: By Time on Site

Facebook Custom Audiences: By Time on Site

Let’s say you’ve given Facebook ads a try. And you’ve set up your Facebook pixel in order to gather your website visitors who are logged into Facebook while checking out your site, knowing you can advertise to them later. And you’ve created...

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