by KristinZaslavsky | Oct 22, 2012 | Blogging
Many people believe that social media and blogging are places that one can loosen up and use more casual language than you might with traditional advertising and marketing tasks. However, this does not mean you can ignore grammar and its impact on your audience. Using...
by KristinZaslavsky | Sep 4, 2012 | Blogging
Whether your blog is new or has long been established, one of the best ways to grow your readership and authority is guest blogging. Guest blogging is defined as writing a post that appears on another blog, website or online magazine. What truly is the value of guest... by KristinZaslavsky | Aug 22, 2012 | Blogging, Small Business
As you’ve no doubt heard, creating a business blog can have any number of benefits for your company. In addition to helping create a stronger Internet presence for your brand, a business blog can help you establish yourself as a subject matter expert. However,...
by LizJostes | Jul 20, 2012 | Blogging, Small Business
This infographic from Convince and Convert highlights the many differences between influencers and brand advocates. There has been a lot of focus in the past on using bloggers to promote a business’ product or service. But in reviewing the data below,...
by KristinZaslavsky | Jun 15, 2012 | Blogging
One quick way to get your content shared virally is to start a meme. If you spend any time online, you’ve seen a variety of memes. Often you may not even realize they are popular memes unless you start to see a lot of them. What is a meme? A meme is a way to...
by LizJostes | Jun 4, 2012 | Blogging
Delving into your Google Analytics can be daunting and confusing. It’s a phenomenal tool and incredibly accurate, but what if you’re only trying to understand the basics of your blog analytics? Here are 8 important blog statistics to know so you gain a...