by KristinZaslavsky | Mar 23, 2016 | Our Awesome Content, Social Media
I used to work for a large firm. A very large firm. They managed a number of Twitter accounts, one for each industry they served (and honestly, maybe a few more). I always wondered why they’d made that choice as it meant curating and managing quite a lot more... 
by KristinZaslavsky | Dec 2, 2015 | Our Awesome Content, Social Media
I know a ton of lifestyle bloggers who are constantly posting recipes on LinkedIn. While LinkedIn has many uses and everyone loves delicious salsa, it’s unlikely the people who are perusing LinkedIn updates are there because they need a side to bring to a party.... 
by LizJostes | Sep 16, 2015 | Our Awesome Content, Social Media
For a long time, there wasn’t much of anything in the way of native Twitter analytics. If you connected your Twitter account to a social media management tool like a Sprout Social or a HootSuite, or used Buffer or bit.ly, you had access to analytics that way.... 
by LizJostes | Aug 24, 2015 | Our Awesome Content, Social Media
In a perfect world, every blog post and website page of yours that’s tweeted would include your Twitter handle so you could easily tell who was spreading the love (and choose to thank those people, if that’s your style). When you set up your website, you... 
by LizJostes | Jun 15, 2015 | Our Awesome Content, Social Media
If you are ready to get serious about your Twitter presence, you absolutely must create and use Twitter lists. Twitter lists allow you to segment those you follow into smaller, more manageable groups. Once you are following even just a couple hundred people, the...
